Direct 2.0
The art and science of Direct 2.0
Measuring MROI is achievable.
Direct Ventures, Inc. (DVI) combines the art and science of omni-channel marketing… what we call ‘Direct 2.0”. We create measurable demand and sales for our clients, from start-ups to Fortune 500s. We generate marketing return-on-investment (MROI).
Measuring takes discipline and a true desire to quantify investment outcomes. In that regard, we’ve learned how to test and measure from many of the best companies in the world… IBM, Oracle, P&G.
We’ve launched new products and services and generated demand and sales for Aerotel, Aetna, AARP, AT&T, Citigroup, Costco, DoubleClick/Google, GM, IBM, JP Morgan/Chase, Oracle, PepsiCo, P&G and many others in consumer, business, professional and governmental channels.
Please do explore our site to learn more us and the work we do for our fantastic clients and the nice things they say about us.